Legally Ready made a strong appearance at Lagos Fashion Week’s Fashion Business Series, joining the conversation on “Global Threads: The Business of Building Global Fashion Brands.” The event held on November 2, brought together top fashion and legal experts to explore how designers can take their brands beyond borders while staying compliant and protected.
Building a Global Fashion Brand
The session focused on what it takes to grow a fashion label internationally. Topics included contracts, copyrights, cross-border deals, and regulatory compliance. These are the building blocks that help designers protect their creativity while expanding into new markets.
Panelists Crystal Ikanih-Musa, Legal Expert and Founder of Legally Ready; Toyosi Erin Effiong, Brand Strategist and Founder of That Good Media; and Joy Musa, Founder of Ulearniverse, shared their experiences and offered practical strategies for fashion entrepreneurs. Each expert emphasized that understanding the legal framework behind fashion is no longer optional. It is a vital part of achieving sustainable growth and long-term success in today’s global fashion industry.

From IP Protection to Brand Expansion
The discussion also covered intellectual property protection, branding consistency, and market readiness. The speakers encouraged designers to view legal structure as part of their creative identity rather than a restriction.
“Structure and compliance are not boring; they are the new couture,” the Legally Ready team explained during the session.
By aligning creativity with legal awareness, designers can secure their ideas, attract investors, and build credibility in both local and international markets.

The Future of Fashion Law in Africa
Legally Ready continues to champion a new era of fashion business on the continent. The initiative bridges the gap between legal knowledge and creative innovation, empowering African designers to expand responsibly and confidently.
As global fashion continues to evolve, platforms like Lagos Fashion Week’s Fashion Business Series remind the industry that creativity and compliance must work hand in hand.
