Adwoa Tee’s Journey: A Call for Young Women to Build Financial Independence

When Adwoa Tee sat down with Delay on The Delay Show, many were surprised to learn the real story behind her success.

Known on Accra’s social scene as a vibrant personality, her background was not one of glamour but of grit, determination, and entrepreneurship.

With just GHC 1,500 from her mother, Adwoa Tee launched a small hair-braiding business. She wasn’t an influencer then, nor did she have thousands of followers. What she had was vision and the courage to start small. Today, she proudly owns two established shops and a braiding institute – proof that resilience, consistency, and smart financial choices can transform even the humblest beginnings.

Her journey speaks directly to Ghana’s youth: financial independence doesn’t come from waiting for government jobs or depending only on certificates—it comes from initiative and innovation.

Why Adwoa Tee’s Story Matters for Ghana’s Youth

According to the Ghana Statistical Service (GSS), youth unemployment stood at 12.2% in 2023, with many graduates struggling to find formal jobs.

Adwoa Tee’s experience offers a new perspective. Her story emphasizes two crucial lessons for young people in Ghana:

  • Waiting for government jobs is not enough.
  • Practical skills and entrepreneurship can open doors certificates alone cannot.

For thousands of young women facing pressure to “wait their turn,” her success is a reminder that initiative is more powerful than opportunity handed down.

photo credit: adwoatee@tiktok

Young women can learn powerful lessons from the inspiring journey of Adwoa Tee. She reminds us that it’s okay to start small but dream big, as she began her business with just GHC 1,500 and grew it with dedication.

Instead of waiting for the system to offer her a job, she created her own path, showing that independence often begins with action, not permission.

Through consistency, she built trust with her customers, proving that reliability is one of the strongest currencies in business.

Adwoa Tee also highlights the importance of learning marketable skills—whether it’s hairstyling, tailoring, coding, or design—that can generate both income and freedom.

 


I had my national service at the Ghana standars Authourity . But after school , i didn’t want to work with my certificate. I wanted to focus on building my business… during the corona, i was in level 200, i decided to nlearn braiding. I learned it for a month or two.

She smartly embraced technology, using platforms like Instagram, TikTok, and Jiji as tools to advertise and reach clients at little to no cost.

Beyond making money, she understood the power of reinvesting and saving, turning small profits into larger opportunities. Most importantly, she didn’t keep her success to herself—she now empowers others by employing people and creating opportunities within her community.

photo credit; freepik
 

Practical Ways Young People Can Pursue Financial Independence

Inspired by Adwoa Tee, here are actionable steps for youth in Ghana and beyond:
 
•Develop Digital and Vocational Skills: Enroll in short online courses or apprenticeships.
 
•Start Small Side Hustles: Baking, tailoring, tutoring, or delivery services can become profitable businesses.
 
•Leverage Technology: Use WhatsApp, Facebook Marketplace, or Instagram Shops to promote products.
 
•Collaborate and Network: Partnerships reduce costs and open access to new customers.
 
•Save and Reinvest: Treat every cedi earned as an opportunity to grow your venture.

The Power of Small Beginnings

From her story, we learn  the barriers of gender, capital, or fame can be overcome with vision, courage, and persistence.
 
Adwoa Tee’s rise from GHC 1,500 to two shops  in Accra’s thriving  towns is more than a business story; it’s a movement of empowerment.
 
Her journey proves that financial independence does not require fame, luck, or perfect conditions. It requires:
 
•Courage to start small
 
•Discipline to stay consistent
 
•Vision to grow beyond yourself
 
If Adwoa Tee could build a business from modest beginnings, so can you.
 
 The question is: What small step will you take today toward your financial independence?
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